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My top 10 ampersands

Four of my top 10 ampersands

Designers employ lots of tricks and tips to lift and enhance a design. One of these is utilising beautiful ampersands. The symbol originated as a ligature of the letters et, (Latin for and) and has become stylised over the years. Here (in no particular order) are my top 10 ampersands:

1  Caslon 540 Italic. To me, this is the queen of ampersands.
2  Trump Mediaeval Italic. You can easily see the et here.
3  Garamond italic. Classic and beautiful.
4  Goudy Old Style – the epitome of elegance.
5  Walkway Bold. I like the simplicity of this.
6  Hoefler Text Italic is another fine example of a cursive ampersand.
7  Monotype Corsiva Regular – very unusual.
8  SouciSans. This is friendly and informal.
9  Electra Bold Cursive. I can’t wait for an opportunity to use this!
10  Nexa Slab Book Regular has a ‘tech’ feel to it.

I hope some of my enthusiasm about typography has rubbed off on you! Try using some of my top 10 ampersands in your own designs – I guarantee you’ll be pleased with the results.

About the author

Annette Peppis leads the team at Peppis Designworks, a creative hub of established publishing industry experts. We create books, branding, marketing material and design templates for leading publishers and businesses. Keep in touch by subscribing to Annette’s bi-monthly emails.

You can read more posts like this in the Typography category of this blog.

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