19th August 2021
Press release typed on an old-fashioned typewriter.

5 steps to writing a press release

If you’ve got an amazing new product or service that you want to shout about, then a press release is a great way of spreading the word.
16th June 2021
marketing plan video frame

How to write your marketing plan in under 60 minutes

To write your marketing plan in a less than 60 minutes, simply answer the questions in this video, spending less than two minutes on each.
25th February 2021
Work-life balance graphic

How to improve your work-life balance

If you find workaholics who never take a lunch break difficult to identify with, take a look at my light-hearted work-life balance tips. 
2nd January 2021
Rebel Ideas by Matthew Syed business book review

Business Book review: Rebel Ideas

Rebel Ideas by Matthew Syed is jam-packed with interesting facts. Whether or not you are a leader, everyone can learn something from it.
17th August 2020
Getting it Write book review quote

Business Book review: Getting it Write

Author Marilyn Messek proves that a book is the best marketing tool you can have. A good business guide if you're just starting out, but not for old hands.
24th July 2020
The 80/20 Principle book review graphic

Business Book review: The 80/20 Principle

The 80/20 principle proves that 80% of results come from 20% of input. The book recommends we should locate and concentrate on the most lucrative parts of our businesses.
19th July 2020
The Human Edge book review graphic

Business Book review: The Human Edge

We can’t compete with AI, but if we develop our unique human powers we can work in tandem with it, survive and thrive. Learn how to develop these skills in The Human Edge.
1st May 2020
Four different Zoom backgrounds

How to make a Zoom background

Have you noticed some unusual backgrounds in your video calls? I'll show you how to make a Zoom background, and discuss whether to use it for work meetings.
20th November 2019
Designer involved in a decision-making meeting

Why designers should be involved in decision-making

With their creativity, practicality and powerful problem-solving skills, designers should be involved in decision-making. Why is this so rare?
19th September 2019
Girls laughing. The benefits of humour on your social media and marketing.

The benefits of humour on social media for business

How to harness the power of humour through your social media presence and strengthen your overall marketing mix.
1st November 2018
Brochures designed for AST stairlifts

Client story: how a brochure can help your business

Print is not dead, and a brochure can be a great weapon in your marketing arsenal. Find out how a new brochure helped AST Stairlifts get more business.
12th March 2018
A selection of Jon Snow's ties

Is branding just for businesses?

This well-known man's personal branding is second to none. You may know who he is by just looking at his ties – or even just his socks. Who is he?
1st March 2018
GDPR icon

My top 5 GDPR concerns

GDPR compliance is not as difficult as you would think. In this article I share the main points, which are useful If you run a small business.
7th August 2017
Orange and blue are complimentary colours

How to commission a book designer

Anxious about commissioning a book designer? Find out how to ensure your designer projects the right image and communicates successfully with your readers.
21st April 2017
A selection of photos on a photo library lightbox

How to select photos for projects

Easy ways to select photos for your projects; where to look, how much it might cost and the pitfalls you should be aware of.
16th November 2016
Website Design Award

Is your website up to scratch?

Last week I was lucky enough to be commended in the Richmond Business Awards ‘Best Website’ category. During the submission process I
7th July 2016

What team do authors need to run a successful book business?

Have you decided to quit your job to concentrate on writing? What team do authors need? Here are my suggestions for your dream team members.
28th May 2015
Bookmachine logo

BookMachine success stories

Back in 2013, I wrote a post about a new service for publishing professionals. Little did I know what impact it would have on my career.
12th December 2014

How should creative women dress for business?

First impressions count: it’s well known that people judge you mainly by your appearance, not by how you sound, or even
11th April 2014
website code

What makes a good website?

I was asked recently ‘What makes a good website?’ The only answer I could give was ‘A site that serves its client well’. The majority of businesses
1st October 2013
Orange and blue are complimentary colours

How to commission a graphic designer

Anxious about commissioning a graphic designer? How to ensure your designer projects the right message and communicates successfully with your clients.