2nd May 2019Why consistency in your branding is importantA local nursery has recently undergone a rebrand. Things started well where did they go wrong?
12th March 2018Is branding just for businesses?This well-known man's personal branding is second to none. You may know who he is by just looking at his ties – or even just his socks. Who is he?
18th January 2018Design focus: using coloursFind out why we used the colours red and green for this logo design.
8th January 2018How to choose colours that matchHow do you choose colours that match if you don’t know anything about colour theory or colour psychology? There’s a great free resource to help you.
2nd September 2015How I rebranded a series of crime fiction book coversBranding creates a cohesive identity for book cover designs. Read how this series rebrand resulted in an uplift in sales for a small publisher.
22nd September 2014How to brand a book seriesWhen people think about branding, they normally envisage company logos and the way they are applied to marketing materials and products.
1st October 2013How to commission a graphic designerAnxious about commissioning a graphic designer? How to ensure your designer projects the right message and communicates successfully with your clients.
25th July 2011Logo design: behind the scenes“Logo design? That must be easy – you could probably knock something up in a couple of hours”. Is that what you think? Here’s what really