Most designers choose to use two typefaces in their designs (font pairing). Discover tips on how to mix and match fonts, and see examples that pair well.
Author Marilyn Messek proves that a book is the best marketing tool you can have. A good business guide if you're just starting out, but not for old hands.
The 80/20 principle proves that 80% of results come from 20% of input. The book recommends we should locate and concentrate on the most lucrative parts of our businesses.
We can’t compete with AI, but if we develop our unique human powers we can work in tandem with it, survive and thrive. Learn how to develop these skills in The Human Edge.
Find out how Annette Peppis got into publishing, what she's working on right now ... and more, in her YouTube interview with Laura Summers of Bookmachine.
Have you noticed some unusual backgrounds in your video calls? I'll show you how to make a Zoom background, and discuss whether to use it for work meetings.
Pantone have announced that the Colour of the Year 2020 is Classic Blue, and Shutterstock's forecast also features an intense indigo. What else is trending?
Every year, Pantone announce their colour of the year: in 2019 it was Living Coral. How does Pantone decide which colour they should promote in this way?
Print is not dead, and a brochure can be a great weapon in your marketing arsenal. Find out how a new brochure helped AST Stairlifts get more business.
Here’s my take on the pros and cons of using an experienced designer or an intern – and a view from a publishing professional who’s seen life from both sides of the fence.
Supply good pictures to your designer and ensure your marketing materials are up to scratch and your products and services are shown to the best possible advantage.
The London Transport Museum at the depot in Acton is not just for train geeks, it has lots of treats in store for art and design enthusiasts. The Johnston tour is one of these.
Anxious about commissioning a book designer? Find out how to ensure your designer projects the right image and communicates successfully with your readers.
Recently, KIngston University hosted an excellent talk by Mark Coker, founder of Smashwords on ‘How to publish an ebook’. Smash words is a free publishing platform
If, like me, you love turquoise, Arabic architecture, patterns and scripts, you will love the Leighton House Museum. Tucked away off Kensington High Street near Holland Park,
Do you work in publishing? Ever had trouble getting work, finding the right contributors for your project, or making strategic alliances? Fret no more. Laura and Gavin
Anxious about commissioning a graphic designer? How to ensure your designer projects the right message and communicates successfully with your clients.
London Lounge is a strand where I describe one of my recent strolls round the capital (with plentyof stops at coffee shops and pubs). This quarter I’m not
Pinterest is one of the most popular social media sites, and plenty of posts tell you how you should use it to best promote yourself and your business. Most
People think design is all about making things look beautiful, but sometimes we have to do the exact opposite; a case in point is the new packaging for Australian
I love typography and calligraphy, and hand-drawn type can add flair and vibrancy to a design. One of my favourite lettering artists is the very talented
London is full of surprises, and I’ve discovered a hidden gem just behind Fleet Street near Ludgate Circus: The St Bride Institute. Formerly a printing school,
Until recently, I regarded Grayson Perry as a sartorially challenged transvestite who produced quite nice pots. After having watched Channel 4’s All in the best possible